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Guides for local businesses ready to grow.
How to get found on Google and ChatGPT, get more reviews, and turn more calls into booked jobs.
Latest guides
Free guides to help local businesses get found, get reviews and grow.
Local SEO & Google
How to Rank Higher on Google Maps for Your Local Service Business
The three things Google uses to rank the map pack, and the specific steps a contractor can take this week to climb it.
8 min readWhy Your Business Isn't Showing Up on Google (and 7 Ways to Fix It)
The most common reasons a local business doesn't appear on Google Search or Maps, and the fixes for each.
7 min readReviews & Reputation
How to Get More Google Reviews for Your Home Service Business
A simple system for turning finished jobs into 5-star reviews, without awkward asks or breaking Google's rules.
9 min readHow to Find Your Google Review Link (and Get More Reviews With It)
Where to find the direct link that opens your Google review box, on desktop or phone, and the best ways to send it to customers.
6 min readTemplates
12 Professional Voicemail Greeting Scripts for Contractors and Home Service Businesses
Copy-and-paste voicemail greetings for contractors, plus how to record one that sounds professional and keeps callers from hanging up.
7 min read15 Missed Call Auto-Reply Text Templates for Contractors
Ready-to-use auto-reply texts for missed calls, after hours, quote requests and follow-ups, written for home service businesses.
6 min readLead Platforms
Thumbtack vs Angi for Contractors: Cost, Lead Quality and Which Is Better
How Thumbtack and Angi charge contractors, what the leads are really like, and when it makes sense to build your own lead source instead.
8 min readHow Much Do Angi (HomeAdvisor) Leads Cost? A Contractor's Guide
What contractors typically pay for Angi and HomeAdvisor leads, what drives the price, and how to work out your real cost per job.
6 min readStart & Grow
How to Start a Pressure Washing Business: Costs, Equipment and First Customers
Is pressure washing a good business? What it costs to start, the equipment you need, how to price jobs and how to land your first customers.
9 min readHow to Get More Pressure Washing Leads: 10 Ideas That Work
Practical ways to get more pressure washing customers, from Google Maps and reviews to door hangers, neighbors and commercial accounts.
7 min readStop losing jobs to the guy who called back first.
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